Public Relations Associate

Job DescriptionWe are seeking a talented and motivated Public Relations Associate to join our dynamic team. The ideal candidate will be passionate about communication, strategy, and reputation management. This role involves collaborating with clients, managing media relations, and contributing to innovative PR campaigns that reflect Lumina Agency’s standard of excellence.ResponsibilitiesDevelop and implement effective public relations strategies to enhance client visibility.Draft press releases, media pitches, and communication materials that align with client goals.Build and maintain strong relationships with journalists, media outlets, and industry influencers.Support the planning and execution of events, launches, and media opportunities.Monitor media coverage, prepare reports, and provide actionable insights to clients.Collaborate with internal teams to ensure consistent and strategic brand messaging.